Weekly tech insights
Marcus Webb

Marcus Webb

Marcus Webb covers Big Tech strategy and platform economics. A veteran technology journalist with over 15 years of experience, Marcus specializes in explaining the competitive dynamics and strategic thinking behind the moves of the world's largest technology companies.

Articles by Marcus Webb (152)

A small price tag floating above a vast submerged structure representing hidden cloud costs
Tech Economics

The Cheapest Cloud Option Almost Never Is

Sticker price is the least important number in a cloud procurement decision. The real costs hide in egress fees, migration lock-in, and the engineering hours nobody budgets for.

Marcus Webb · · 3 min read

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